Martha Graham Dance Company on GNC

At GNC, we view dancers as elite athletes who can inspire our consumers to live the best lives they can lead in terms of health and fitness. The Martha Graham Dance Company, "one of the greatest dance companies in the world" (The New York Times), announces today that two veteran Principal Dancers, Tadej Brdnik and Katherine Crockett, soar over Times Square, featured on billboards that are part of the GNC's new brand campaign, "Respect Yourself." Conceived and photographed by Peter Arnell for GNC, the "Respect Yourself" campaign celebrates individuals who live well by leading healthy lifestyles. The Martha Graham Dance Company was identified as one of the best expressions to GNC's commitment to health and fitness. Read more about GNC and Martha Graham Dance Company here: